As the industry starts to reopen hotels around the globe, it’s important for hoteliers and their teams to do everything they can to make guests feel safe so they will travel again, sources said.
From a data perspective, STR is looking for “any green shoots that could point to signs of recovery for this industry,” STR President Amanda Hite said. STR is HNN’s parent company.
The data company is also looking into the different analyses it can do to help its hotel partners “reopen and re-establish their businesses,” she said.
When asked what the biggest surprise seen in the data during the pandemic has been, Hite said there have been several.
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https://www.hotelnewsnow.com/Articles/303187/Timing-of-comeback-an-enigma-to-industry-leaders
Source: Hotel News Now